If you sit back and think about how you use the internet – it’s the same way your customers are.  I recently helped a client who had spent 10′s of thousands of dollars trying to rank for a very competitive term.

The problem was all of his customers were local.

Let’s think about it this way.  If you run a automotive repair shop and spend thousands to show up in the search engines for “automotive repair” – what do you get?  The same number of customers if you had spend a fraction of the money and effort to rank for your local terms.  An example of this is the same car repair shop shouldn’t be trying to rank nationally – just to rank for the local cities, towns, and counties he operates in.

It’s very frustrating when you deal with a webmaster, or search engine optimization company and they pressure (or don’t educate you) on what is best for your business on-line.

Most companies won’t push you towards local terms – it’s better for them to charge you more to rank for those highly competitive terms.  A company that spends the time to retain your current web visitors (customers), and gain you new ones is going to do a lot more for you bottom line.

When you spend a few minutes talking with us, we can create a plan for you to rank for the customers you want, keep in contact with them, and bring new ones in.